in health communication to get another perspective on how campaigns can be built and evaluated. The book covers everything from planning and strategy development, to pretesting materials, to implementing the campaign, to evaluation. It's a great overview of the health communication campaign process from start to finish, definitely a useful resource for teachers and students with interests in this
of Hot 6ix as a high caffeine products and increase market share, because the firm will now be able to produce within school zone areas—thus, differentiating from other energy drink products like Redbull. Shifting the main target from 20s to middle and high school students, and implementing creative marketing strategies introduced in the paper; Lotte Chilsung will surely secure its no. 1 po
revising a National Logistics Master Plan composed of 5-year phases. Under this plan, the government will foster the logistics industry as a new growth engine with the aim of creating global value-added, in line with the overall goal of raising logistics value-added to 11-percent of the country's GDP by 2020. At the same time, five major strategies are being implemented to ensure that corpor
in the number of births among teenagers. Most continental Western European countries have very low teenage birth rates. This is varyingly attributed to good sex education and high levels of contraceptive use, traditional values and social stigmatization or both.
5. Actual condition of sex education in Japan.
In Japan sex education has been introduced into the general curriculumof primary sch
4. Objectives of Organization Development
The objectives of new leadership development system are below.
1) Develop the needed skill sets to compete in the newly formed broadband industry.
2) Develop leadership talent for the future, ensuring that shortage areas and diversity issues were considered.
3) Implement a system that would increase employee satisfaction levels through leadership d
Ⅰ. Introduction
Depending on the age of globalization, government as well as companies are becoming competitive in the field of budget system and recognizes the need of practical and effective financial management. The government have been implementing the Line item budgeting system to control strictly the use of budget.
However, the control of these budgets has inhibited the increase in pr
The approach should include forward-looking responses to emerging threats, detection and response to incidents, review and audit.
Reassessment: Participants should review and reassess the security ofinformation systems and networks and make appropriate modifications to security policies, practices, measures and procedures.
Individual governments also have enacted laws in an effort to
Chapter 1. Indian Pharmaceutical Market Overview
1.1 Scale of Pharmaceutical Market
1.1.1 Domestic pharmaceutical market
India is among the fastest growing pharmaceutical markets in the world. The domestic pharmaceutical market recorded sales of US$ 7.3 billion in 2006 with a growth of 17.5 per cent over the previous year.
1.1.2 Pharmaceutical Industry
The Indian pharmaceutical industry
in 1963. Nissan has been on track for a $2.8 billion loss. Honda expects profit, but with operating profit down 81.1%. In third-quarter, the combined US sales of Japan’s Big 3 fell by 36% from the quarter a year ago. Worldwide recession had bad influence on whole automotive industry and Japanese companies are also trying hard to survive through difficult time. They implemented aggressive strat
I. Introduction
1. Supply of Schooling
People in the supply side emphasize the school enrollment. One of the most prominent policies to get the children into a classroom is UN’s Millennium Development Goals (MDGs) by Jeffrey Sachs. It ensures that, by 2015, children everywhere, boys and girls alike, will be able to complete a full course of primary schooling and eliminate gender disparity in